Jamie's co-authored case study on Lady Gaga titled 'Lady Gaga: Born This Way?' has been featured in the Financial Times.
The case is written with Joerg Reckhenrich, a colleague at Antwerp Management School, and Dr. Martin Kupp of ESCP Paris. The case discusses the career of Gaga, providing rich material that allows a classroom analysis of her career through the lens of business theory.
Another recent case study with Nader Tavasolli and Mark Collins titled 'Nespresso: What Else' describes the phenomenal success of one of the world's most prestigious and profitable coffee brands.
Case Writing Workshops
If you are interested to learn the art of case study writing for executive education or consulting purposes, why not attend one of Jamie's case writing seminars at The Case Centre. You can find them here.
He also delivers case writing workshops for the departments of academic institutions, consultancies and corporate universities.
Awarded Case Studies
Some of Jamie’s case studies were awarded by EFMD for best business cases in leadership and management